So, you’ve chosen to devote more time to your small business, and you may still be operating out of your bedroom, but your clients don’t need to know.
You may have considered beginning email marketing to reach out to additional consumers and leads. However, before you shout ‘professional = costly,’ there are several free email marketing platforms that can perform admirably. No more unpleasant shocks in the form of spam and no more humiliating personal data breaches.
We have given the best six email marketing tools in this post that you may utilise without worrying about your marketing budget:
SendinBlue is a powerful and user-friendly email marketing solution for small to medium-sized enterprises. They provide an excellent free plan, and even on premium plans, it is one of the most affordable email software options available. Sendinblue has a 5-star rating on Trustpilot and G2Crowd.
Sendinblue’s free plan allows you to send 300 emails every day or 9000 emails per month. Now, 300 daily emails are more than enough for small to medium scale business owners. Once your business and email list grow you can go for their paid plans.
With paid plans, you get A/B testing, landing pages integration, multi-user access and telephone support.
With reasonable email and subscriber limits, Zoho’s Forever Free package is well worth investigating. Though automation is only available to paying clients, it does allow you to A/B test your emails, utilise its CRM capabilities, and offers a diverse selection of current email themes. You can send 12000 emails to 2000 contacts every month.
Similar to Zoho, the free account has limited functionality (e.g. no advanced segmentation and delivery by time-zone). However, you retain a more generous membership fee, and the interface is identical. Most significantly, you cannot contact them by email or chat.
Additionally, each email you send includes a tiny advertisement banner. Mailchimp allows you to send up to 10,000 emails each month to a maximum of 2000 contacts.
In terms of additional features, this is arguably one of the more extensive free plans we’ve encountered, having access to practically every aspect of the tool (landing pages and team accounts not included). Additionally, it is the only tool we evaluated that does not mark your emails on its own. This is a limitless email service with a maximum of 1000 users.
The company’s free lifetime plan enables users to send up to 12,000 emails to a limit of 1000 subscribers. It gives you access to the platform’s core capabilities, such as automation, landing pages, and a website builder. Additionally, it offers a 14-day free trial of its premium services, which include live chat, a template library, auto resend, and marketing pop-ups.
SendPulse Al is a comprehensive messaging platform powered by “Artificial Intelligence” and Personalization that enables users to connect with all devices via Email, SMS, Web push, and SMTP, among others. Clients who use SendPulse Al consistently report improvements of 50% to 100%+ in engagement metrics including click-through-rates, page visits, time on site, and conversions. It supports up to 15,000 emails per month, but only 500 subscribers in the free tier.
Hope this quick overview of the top 6 email marketing solutions help you start your email marketing journey without spending a penny. Which one do you use or which one you chose based on this article’s recommendations? Please let us know in the comments.