SEO
SEO stands for search engine optimization. It’s the process of optimizing your website so it ranks higher on search engine results pages.
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What are CPM, CPC, CPA and CTR?
The world of digital marketing can be confusing for those new to it. Understanding the terminology associated with digital marketing is essential to build an ef
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Blogging and SEO – A perfect Small Business Marketer Match
Blogging and SEO are one of the best synergies that small businesses currently have to grow. No business can thrive only by blogging if it’s not SEO optim
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Facebook Pixel Code Template – Custom Tag Template
Facebook Pixel is a tracking code that you can add to your website to track user behaviour, conversions, and audience data. It helps you to measure the effectiv
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What is Open Graph and Why It’s Important for SEO?
When it comes to enhancing your online presence, implementing effective search engine optimization (SEO) strategies is fundamental. In the ever-evolving digital
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How to Use Internal Linking to Improve the SEO of Your Website
Internal linking plays a crucial role in optimizing your website for search engines. By strategically placing and optimizing internal links, you can improve you
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Pros and Cons of Long-Tail Vs. Short-Tail Keywords
Most businesses that are not well-versed in SEO still understand the basics of keywords. Most companies use broad keywords or short-tail keywords in their Inter