Why Would You Need a Google Rank Tracking API?

Google Rank Tracking

Whether you run an SEO tools website or an SEO firm, the ability to track and report to clients on their Google ranking for certain keywords is a critical component of the service you provide.

Of course, you could always conduct a manual Google search and then comb through the results to determine the position of a client’s website in the Google SERPs, but no one likes to do that, which is where a Google Rank Tracking API comes in.

If you have access to a rank monitoring API, you may include ranking data for websites and keywords into your own applications and websites, providing your clients with the KPIs they want. Additionally, a Google SERP checker API will give you the knowledge necessary to optimise your SEO operations.

Google Rank Tracking

Who Needs SEO Data?

There’s an insatiable demand for current and accurate SEO data. Affiliate marketers, SEO agencies, e-commerce sites, and anyone with a web presence will want to know how their sites perform in Google and other search engines like Yahoo! and Bing. Anyone with a web presence will want to know how their sites perform in Google and other search engines like Google!

What is an API?

In this scenario, an API is a piece of third-party code from which an application or website can pass parameters and receive data. A Google rank checking API, for example, will take the keywords that are entered on a website and return the current Google ranking for that keyword.

What Does a Google Rank Tracking API do?

The best suppliers of SEO tracking APIs will usually have a number of different APIs that can be used for software and websites. Here are some of the main types of SEO tracking APIs.

Rank Tracking API

A rank tracking API will return the up-to-date ranking for a particular keyword for a given location.

SERP API

A SERP API will return the top search engine results for a particular keyword

Keyword data API

A keyword data API will return the keyword statistics that you would otherwise have to look up manually in the Google AdWords planner, such as search volumes, the average cost per click, and the gym of competition for that keyword.

Competitor API

A competitor API will find all relevant data with regards to a competitor’s website, including traffic volumes, traffic sources, the average time spent on the site, page views per session and the bounce rates.

URL Metrics API

A URL metrics API will provide the vital statistics on a URL, such as Domain Authority (DA), Page Authority (PA), Trust Flow (TF) and Citation Flow (CF).

Why Would You Need a Google Rank Tracking API?

An SEO tracking API provides SEO software companies and SEO agencies with the opportunity of adding value to their services. They can use the functions of an API to plan SEO campaigns, provide branded reporting services to their customers, or simply add SEO data services to their website to attract more visitors.

Using APIs to provide SEO data is also very cost-effective. The best suppliers of APIs for a task such as Goggle tracking are available for use on a pay-as-you-use basis, which means there are no up-front costs and no wasted subscription fees.

How to Boost Faster on Google?

The Rank Ranger API enables you to incorporate your account’s data into your own apps. The tracking data is accessible in two formats: XML and JSON.

Consider the following scenario: you’ve generated a list of websites that you’d want your search engine to index, but when you run certain queries, the search results do not exactly match your expectations. The results you believe are the most relevant to the query are not shown at the top of the page. Alternatively, you may like to prioritise pages from a certain research organisation or your own website. That may be rectified by promoting or demoting results. The Programmable Search Engine enables you to customise results using three different criteria: keywords, weighted labels, and scores. The context file defines the keywords and weights, while the annotations file defines the scores.

Keywords are the simplest approach to modify search results. The Programmable Search Engine improves the visibility of websites that include your keywords. Additionally, it may get other search results related to that topic. Therefore, if your search results seem sparse, consider adding keywords. While the Programmable Search Engine favours sites that include specific keywords, it does not penalise or exclude pages that do not contain those terms.

Keywords enable you to communicate the search engine’s purpose to your users. For instance, when users of the yoga search engine enter the term “mat,” they mean “yoga mat,” not “Miller Analogy Test” or “home mats.” Consider your search engine’s primary objective and the context of your users’ search queries. In our search engine example, the obvious term would be “yoga.” Avoid too broad or ambiguous terms. For instance, “exercise” and “eastern practises” might return to many sites unrelated to yoga. The best keywords accurately represent the content of the websites indexed by your search engine.

Begin with a single word and see if you can get the desired outcomes. If you do not get a sufficient number of results, try using additional keywords. Additionally, you may use phrases, which are a collection of words wrapped in quote marks (for example, “yoga position”), although single-word keywords are preferable. The Programmable Search Engine interprets yoga position stretch as three keywords: “yoga”, “stretch”, and “pose”.

Keywords are not mutually exclusive; they function in concert. Thus, if you have the keywords “yoga” and “position,” pages including “yoga” and “pose” will be enhanced, but pages with both “yoga” and “pose” will be boosted even more.