E-mail marketing

What is e-mail marketing and advantages of it

E-mail marketing is one of the best and ubiquitous methods of retention marketing. In its simplest form, it is an e-mail sent to a customer list that usually contains a sales pitch and a ‘call to action’. This could be as simple as encouraging the customer to click on a hyperlink embedded in the e-mail. […]

Why to Use E-Mail Marketing

Why E-mail Marketing? Email is by far the most effective way of directly affecting your bottom line and actually growing your business. Even though technology has significantly improved with instant messaging and social media people still rely on emails for a number of things. Some of the key reasons why E-mail Marketing still works : […]

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