An ensemble of learning models that dynamically transcribe the names of points of interest (POIs) into 10 prominent local languages is now integrated into Google Maps, making it more useful for users of the Indian language.
According to Google, this new feature will provide users with a richer, more intuitive language experience and will allow millions to query in their own language and find information on maps such as restaurants, petrol pumps, hospitals, grocery stores, banks, bus stops, train stations, and many other services.
Maps now display their names in Hindi, Bangla, Marathi, Telugu, Tamil, Gujarati, Kannada, Malayalam, Punjabi, and Odia by using automatic transliteration of the Latin script (English) name of a POI.
Google remembers how the language picker was first released in India on Google Maps (via Settings), and this would help ensure a smooth user interface in the language of their choosing.
“Common English words are frequently used in names of places in India, even when written in the native script. How the name is written in these scripts is largely driven by its pronunciation. For example, एनआईटी from the acronym NIT is pronounced ‘en-aye-tee’, not as the English word ‘nit’. Therefore by understanding that NIT is a common acronym from the region, Maps can derive the correct transliteration”Common English words are often used in names of places in India, even when written in the native script. How the name is written in these scripts is largely driven by its pronunciation. For example, NIT is pronounced ‘en-aye-tee’ from the acronym, not as the English word ‘nit’.
“In the past when Maps could not understand the context of एनआईटी, it would instead show a related entity that might be farther away from the user. With this development, we can find the desired result from the local language query. Additionally, users can see the POI names in their local language, even when they do not originally have that information” he added.
Using a collection of learned templates, separate transliteration dictionaries, and an acronym module—with a very wide sample of online text names—Google Maps has now applied local language names to millions of POIs throughout India, improving the standard and coverage, which has been almost twenty-fold.