One of the most frequently asked questions by new bloggers is “Should I get a blog hosted on my own server or should I get a blog hosted on another server?” Over the years, I’ve been asked that question far more often than I’d like to admit.
Having your own web hosting server is always preferable to using a shared hosting service, despite the fact that both have advantages and disadvantages. Allow me to provide you with two straightforward and compelling arguments for why you should never use a blog service provider:
Reason # 1: Limited Resources
It’s difficult to maintain control over the look and functionality of your messages when you post content to a remotely hosted blog. For the most part, this is due to the fact that a remotely hosted blog is built to support tens of thousands of bloggers.
It can only afford to provide the bare minimum for a site with this much activity. The more features that a blog has, the more resources it will use, and the greater the risk of a major server crash will be because of this. For example, if 100,000 bloggers all decide to offer a low-graphic poll to their readers, the bandwidth consumption will be enormous. A well-read blog already consumes a lot of bandwidth.
These days, having limited resources isn’t an issue if you’re using a self-hosted WordPress blog. Your blog web hosting allows you to use as many plugins and widgets as you want without having to worry about your blog going down or timeouts happening. As a matter of fact, your hosted blog should use no more bandwidth than your hosted website.
Reason # 2: Limited Monetizing Opportunities
If we tried, we wouldn’t be able to count the number of people who want to make money from their blogs. Everybody and their mother wants to make money from a blog, but many (free) remotely hosted blogs don’t allow it. Direct advertising like Google AdSense and affiliate links are not allowed on blogs hosted by WordPress.com, for example.
Limited resources could play a factor in this restriction, however since most monetized campaigns call upon the resources of a 3rd party, this restraint is mostly censorship. Third-party ad blockers typically do so in order to promote their own services or, at the very least, to increase the number of people who sign up for their free blog accounts.
It’s up to you what kind of advertising programme you’d like to use on your own blog. Your conscience (or visitor stats) is your only constraint, and the only policies you must follow are those of your 3rd-party ad providers. You’re free to do whatever you want. This gives you access to well-known programmes like Google AdSense, Chitika, Text Link Ads, and many others.
Reason # 3: Long Term Control of Content
One of the most underrated benefits of having your own blog hosting is the ability to have complete control over the content in the long run. Although some free blog providers, such as BlogSpot, are unquestionably on their way out of business, some of the smaller ones may still be around in the future. When this occurs, it may be difficult (if not impossible) for you to transfer your content to another free service provider. In the case of BlogSpot or WordPress.com (free versions), you may decide to migrate your content to a self-hosted WordPress.com blog in two or three years’ time.
Unfortunately, any search engine rankings you achieve, as well as the free traffic that comes with them, will be forfeited in the process. So even if you think you’re saving a buck or two today, you’ll always come out on the losing end if you choose not to host your own blog in the long run. Web hosting for blogs is relatively inexpensive these days, with most plans costing less than $5 per month (some plans are as low as $1 per month).
As a result, there isn’t any compelling reason not to take your blog to a higher level. The low cost is insignificant when weighed against the numerous benefits you receive, such as flexibility and professionalism.